The MarTech.org podcast
Stay up-to-date on the latest marketing tech trends with the MarTech.org podcast. Our expert guests share valuable insights and industry knowledge to help you keep ahead in the world of marketing technology. Tune in for insider tips and strategies to take your marketing to the next level.
What’s next for Google’s third-party cookie saga?
A conversation with Konrad Feldman, CEO and co-founder of Quantcast, about where the cookie saga goes from here.
Making sense of the $3 billion market for B2B marketing data
How are B2B marketers using all of this data? Where do they get it? How do they choose data providers? Let's get some answers.
What’s the role of marketing in a crisis?
Jessica Shapiro, CMO of LiveRamp, shares her thoughts on why marketing should lead the response in times of crisis.
What are marketers’ investment priorities as 2024 winds down?
We spoke with Juliette Aiken, CMO of Dotdigital, about the investment priorities CMOs identified in the company’s CMO Tracker survey.
What CX leaders do that laggards don’t
We spent 10 minutes discussing the latest research on customer experience with Holden Bale, Global Head of Experience & Commerce at Merkle.
Demand gen vs. lead gen: Have we reached a final verdict?
A report from HockeyStack says a demand generation strategy is superior to lead generation. We talked with the author to find out why.
Getting the most out of your martech applications
With budgets tight, marketers need to show return on their martech spend.
Why does everyone seem to be re-thinking B2B marketing?
Is it time for a new approach to B2B marketing? We struck up a conversation with a pair of marketing veterans to get their thoughts.
How AI impacts the customer experience, when it’s done well
This insightful conversation about the current uses and future applications of AI in marketing was recorded at the Spring 2024 MarTech Conference.
Understanding customer identity without third-party cookies
Angelina Eng from the IAB and Ken Zachmann, CEO, Diverge Digital Media, discuss issues around customer identity without third-party cookies
Modern email marketing: Data privacy, bulk email restrictions and more
From the Spring 2024 MarTech Conference, our experts lead a lively discussion about email marketing.
Dun & Bradstreet - Data makes the difference
Unlocking business success with the power of data management
Dun & Bradstreet's VP – master data business shares why MDM is more than a technology. It's a strategic asset that empowers businesses.
Dun & Bradstreet - Data makes the difference
Data-driven success lies within the power of simplicity
Dun & Bradstreet's SVP, commercial operations, explains why simplification is vital to attaining winning business outcomes.
Dun & Bradstreet - Data makes the difference
Data and AI ignite real-time customer conversations and tangible business results
Dun & Bradstreet's SVP of sales and marketing reveals why data is the key to innovation and success.
Let data be the biggest driver behind your advertising strategy
Dun & Bradstreet's SVP of digital audiences discusses why B2B and B2C buying behaviors have changed and why accurate data is the key to staying ahead.
Dun & Bradstreet - Data makes the difference
The future of CX depends on innovative generative AI and data insights
Dun & Bradstreet's CMO discusses the elements that make up the best possible customer experience.
Where is the buyer’s journey headed?
Learn how intelligence informs sellers through the ever-changing buyer journey on The MarTech.org Podcast.